How to attract more visitors to your website
Before you even try to make money online with your website you need to focus on getting visitors, create traffic and for that, you need to get your website to show up in search engines.
So let us start with “Get your website to show up in search engines” shall we?
Do you know what Search engines are looking for? Nice design? No….. They are looking for ONLY ONE THING: The Most Relevant Content! So what you are aiming for is to get lots of ranking in search engines for FREE! Yes, you heard me right FREE! You like that don’t you? You need to work hard for that!
OK sounds good but how will I do that?
You have to optimize your website….
Ok, I am an optimist is that good enough?
No no lol very funny… Let me explain:
We need to get your site SEO (Search Engine Optimization). This sounds like a scary word but in reality, it is not as bad as it sounds. The basics of SEO are actually quite simple. There is a lot of misinformation online about SEO but once you understand the importance of SEO you will see your business grow! With SEO you are going to learn how you can show up in search engines, get traffic, and generate a lot of revenue.
The Incredible, Long-Term Opportunity With SEO.
With SEO you are building for a long-term traffic opportunity that is not going anywhere. As more people come online and more people spend time online, they are searching for things at a higher rate than ever.
People are not going to stop searching. As new devices come out and kids grow up the number of daily searches will only increase. You see where I go with that? It will create a very much growth opportunity for you as an affiliate marketer or website owner.
Here are a few basic components to optimize your site.
It basically goes in that order:
- Initial Website Set-Up
- Keyword Selection
- Content-Length
- Content Structure
- Engagement
- Social Elements
- Time (Authority)
Keyword
Your target keyword from your post title should be in the first 100 words of your post. Search engines like that. Use your keyword at least once inside a subtitle of your article. Don’t overdo it as search engines do not like that.
URLs Link that includes your target keyword
Be sure that your keyword is included in your URLs
Use keywords related words throughout your article
It is called LSI and it stands for “Latent Semantic Indexing”. Using other keywords that are related to your main keyword is called LSI.
Use at least 1 multimedia type in your posts
We are visual and it’s a well-known fact so insert image, video or audio. Use at least one, don’t overdo it!
Optimize your images
Include alt tags with your images that actually describe the image. It is always good to include your keyword in the alt tag. If you are using WordPress you can see alt tag box on the right when you upload your image,
Include at least 1 outbound link
By including an outbound link to a related authority site it helps Google understand what your page is about.
Include at least 2 or 3 internal links
Internal links help to teach Search Engine more about your site. Try to put your internal links toward the beginning of your article it will help keep your visitors longer on your site.
Publishing long content
Your post must be at least 1,000 words. If you can write between 1,000 and 2,000 it is even better. You have to make sure that you are writing quality content, it is very important.
Boost your site speed
Make sure you do not have too many plugins as it will slow down your site. You can also help by using images that a small in size. That will help with ranking your content. If your site takes too long to load visitors are much likely to leave.
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First thing first: Let me explain the meaning of keyword:
What is “Keyword”
Every time you do a google search you enter a “word or a phrase” in the search box, that is referred to as a “keyword“.
There are companies out there that keep track of keyword rank. Adding keywords to your website will increase your rank, therefore more traffic to your business. Each page you create needs to target keyword!
Here is an example of keyword tool:
Importance of Keywords to Your Business
Keywords are very important in your business. Choosing the right keywords is the starting point of all of your rankings & traffic. Whether you are trying to rank in search engines for FREE (through search engine optimization) or paying for traffic, keywords are YOUR WAY of capturing highly relevant and engaged visitors to your website.
The below image is describing the process of SEO from Keyword to Monetize
How do I Find Keywords?
There are many keyword tools generator on the market, some FREE and some PAID. I have been using Jaaxy and I fell in love with it! It is by far an Internet Marketers dream research platform! It does more than just plain keyword search.
Write Content:
Content is KING! When writing your content you always must do it with the readers in mind. You want to deliver something that is relevant and interesting to them. Your content must be relevant to your keyword.
Your target keyword from your post title should be in the first 100 words of your post. Search engines like that. Use your keyword at least once inside a subtitle of your article. Don’t overdo it as search engines do no like that.
Getting Rank
Write useful content that always attracts the attention of your target audience. Create lots of quality content and do it constantly.
What is traffic?
Traffic is the visitors on your website. Without them, you have nobody to sell or advertise to. This is a critical aspect of your business
MORE PEOPLE = MORE OPPORTUNITY
O and how will I do that? Do I need to hire a marketing company to promote my site?
What you need is building a strong foundation for success with keyword research tools competitors and write relevant content!
Submit Your Site to Search Engines
When your site is ready for search engine you have to submit it to them
Yahoo uses Bing’s search engine, so you don’t need to submit it separately to Yahoo.
You can check the status of your submission for Google by going to Google’s Webmaster Tools and Bing’s Webmaster Tools.
Hope I was able to clarify things about Get your Website to show up in search engines!
WOW. You really know what you’re talking about in regards to SEO. I like that, especially because I’m ranking my site in the search engines right now. I like your tip about using keywords. They don’t seem that important but it turns out that they actually are, while I never thought about optimizing my images. Thank you for this list, great job 🙂
Brandon thanks for the nice comment. Keywords are the like a car with engine, if you don’t have an engine in your car you won’t go far :-). And the importance of having the right one with low competition if extremely important. As for the pictures, It is also important to optimize them and lot of people are unaware of that.
Thanks I knew all about SEO as I have done freelance content writing for a few years but what I learned from your article today about images was really valuable. Now that I have started writing for myself rather than for others, I am looking for all the edge that I can find in this competitive market and little bits of information like this come together to make a big difference.
Thanks I appreciate it
Hamish
Excellent choice! Writing for yourself instead of for others! We need to take this time as a reflection time and question ourselves what can I do for ME to brighten my future. You are on the right path. Keep it up!
Oh boy, it’s definitely a top goal to be ranked and seen and shared in the top search engine results (especially the biggest, google). It can get confusing without direct knowing the criteria that each search engine uses to determine who has the most relevant website for a specific search term query. Thanks for sharing your insight and resources to help save marketers some time in getting their content to the right audience.
It’s definitely a top goal for every online business owner, not easy to archive but with the right training, king content, and hard work it is definitely possible!
I recently just started my own affiliate marketing business and am in the process of creating content. You mentioned about including at least 2 or 3 internal links. This might be a silly question, but does that mean I include a link to my own personal content to suggest to my readers? I haven’t done this yet so I want to be sure I’m doing that in my posts 🙂 Thanks for the helpful information!
First, let me congratulate you on your new business. About internal links: Let say my post is about “Building a website” and I elaborate on different sites that you can use and I wrote an article about one of those site builder already, I will then link that word to my other post where I talk about that site. So if you use the right internal linking it can boost your SEO.
Hi Carol,
WOW! I’ve heard a lot of explanations and descriptions of SEO in the past few weeks, but yours is by far the best I’ve come across up to now!
SEO is really a very technical subject, and one has to stay focused when the topic is being discussed, but the way that your explain it, makes it really very easy to understand from the word go.
I really like your layout of your website, but the content Iwhich is most important, of course) is really well planned.
Thank you for your comment about the layout of my site. As you know the content is the most important for SEO. I try to make it simple because let me tell you I have been there too and those explanations out there made me ran away until I joined Wealthy Affiliate platform, then all came together and it made sense!